I work in auto design so there’s been a lot of discussions about it! Overall it’s better than we expected especially as 2d artwork supporting it was abysmal and made it look awful. In the metal it’s 10x better. Although there’s a few caveats here, the stance, proportions are really dramatic, this will stop traffic in a good way, seriously this will stand out (unless it breaks down , JLR after all) but it’s a concept and it’s typical to cheat the proportions of a concept car, lower roof, wider etc. also nothings legal on that, lights , rear view camera too low , think it’s even missing a boot. These can be fixed but if the proportions change too much it’ll look a bit naff. Be interesting to see if you can even fit inside….
I wouldn’t expect the general public on mass to like it, not at this moment in time. Plus it’s a British national sport slagging off new British cars. Inside the industry we tend to notice the more hate, the more successful the car is lol. But It’s unashamedly harsh in some of its flat ish square surfaces. It’s probably designed to test the limits of the acceptable and that was probably the right call.
However it’s really unrefined , some bits even look shit imho but they’re surface refinements only geeky people like me worry about. Strangly jaguars typical do a boring car and refine the living daylights out of it where this is a really strong concept that’s got very little refinement at all.